How Not to Sell your Horse!

We’ve all seen some pretty scary — or ridiculous — sales ads for horses.

This article provides an excellent round up of what not to do!

How Not to Sell your Horse

One example that we’ve all seen way too many times:

  • It is absolutely necessary to illustrate that your 3-yo grade stud horse is safe by including photos of a small, unhelmeted child clinging to its unsaddled back while loose in the pasture. Extra points if there are loose horses and other potential hazards in the background. Only someone unconfident of their horse’s perfect disposition would cringe at the thought of this.


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