Just for fun, here’s an ad that was made for Guinness back in the late 1990s. Called “Surfer” it was inspired by  Walter Crane’s 1893  painting “Neptune’s Horses.”

In the ad, director Jonathan Glazer, shows three surfers who find the “ultimate wave”. The spirit of the wave is physically embodied in enormous white horses which are charging through the water with them.

This visually stunning ad won a ton of advertising awards in 1999 and in 2002 was voted “Best Ad of All Time” in a UK consumer poll. You can see why!